By Brooke Larson, Strategic Account Manager Lately, when meeting with new clients, one of the first topics that we cover is a discussion around the data layer. And usually, with less…
Numeric AnalyticsSeptember 4, 2014
By Joseph Prunty, Director of Strategic Alliances If there is any single major change that has occurred in the Marketing profession in the last decade it’s the availability of data…
Numeric AnalyticsAugust 28, 2014
By Greg Laugero, VP Strategy & Services, Matt Coers, Senior Consultant, Digital Architect, Rob Saunders, Sr. Analytics and Optimization Consultant, and Angela Tang, Business Analyst For some reason, we’ve been…
Numeric AnalyticsAugust 1, 2014
By Brooke Larson, Strategic Account Manager Numeric Analytics Our hope is that this will inspire you to prepare for the 2014 holiday season – since all indicators are that it…
Numeric AnalyticsJuly 22, 2014
By Brooke Larson, Strategic Account Manager at Numeric Analytics At Numeric we love SDRs. We can quickly assess the state of your business by the state of this simple piece…
Numeric AnalyticsJuly 21, 2014
While marketing has always had its ups and downs when it comes to justifying its efforts, this latest cycle seems different. Recent research emphasizes this point. 40% of marketers know…
Numeric AnalyticsJuly 21, 2014
By Julie Zander, Marketing Operations at Numeric Analytics “The IDC predicts that by 2020, marketing organizations will be radically reshaped. The core fabric of marketing execution will be ripped up…
Numeric AnalyticsMay 13, 2014
For those who have been in marketing a while you’ve heard the term Marketing Automation. And if you’ve done any research on the topic, you know that the 20+ suppliers…
Numeric AnalyticsMay 10, 2013
Recently I was meeting with a prospect at a large enterprise. He shared with me how he thought that investing in a certain software “solution” would solve his marketing woes.…
Numeric AnalyticsMay 4, 2013
