In the last post we discussed how to identify the ‘What’, ‘Where’ and ‘How’ of your optimization efforts. In this blog post, we are going to focus on the analysis…
Numeric AnalyticsJune 22, 2015
After the user conferences this year from Adobe, Ensighten and Tealium (all Numeric Partners), we've identified four big ideas that are going to change how digital marketing and analytics works.…
Numeric AnalyticsMay 1, 2015
This is the second blog in a multi-part series that will outline how to create a successful optimization practice within your organization. To check out the first blog, please go…
Numeric AnalyticsApril 29, 2015
Research studies show that businesses are spending about 95% of their budget on bringing visitors to their website yet demonstrate a low percentage of success to convert these visitors into…
Numeric AnalyticsMarch 19, 2015
This is the first in a series of posts about combining Agile development methodologies with Analytics projects. We call it Agile + Analytics. In this post, we discuss some of…
Numeric AnalyticsMarch 19, 2015
This is the first blog in a multi-part series that will outline how to create a successful optimization practice within your organization OPTIMIZATION: an act, process, or methodology of making…
Numeric AnalyticsMarch 18, 2015
At Numeric our goal for 2015 is to work with all of our clients to find the pivot opportunity in their business. To us, pivot means finding greater value from…
Numeric AnalyticsJanuary 27, 2015
Basic Tips for Using Adobe Analytics Campaign Tracking Codes By Rob Saunders, Practice Lead Solution Architecture and Todd Deno, Principal Consultant Analytics One of the fundamental reasons that digital marketers…
Numeric AnalyticsJanuary 27, 2015
As we visit with customers to prepare their analytics and marketing optimization strategies for 2015, we’re seeing a few key questions emerge for next year. These are all related to…
Numeric AnalyticsDecember 23, 2014
