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Agile + Analytics Analytics Analytics Strategy Best Practices PMO Uncategorized

The Agile + Analytics Project Manager

This is the first in a series of posts about combining Agile development methodologies with Analytics projects. We call it Agile + Analytics. In this post, we discuss some of…

Numeric AnalyticsMarch 19, 2015

Analytics Strategy Optimization

Optimization: The First Step

This is the first blog in a multi-part series that will outline how to create a successful optimization practice within your organization OPTIMIZATION: an act, process, or methodology of making…

Numeric AnalyticsMarch 18, 2015

Adobe Marketing Cloud Tag Management

Adobe Marketing Cloud Visitor ID Implementation with DTM

Seth Poplaski explains how to set up the new Visitor ID capabilities in Adobe Marketing Cloud. This new ID service allows you to track a unique visitor across different channels…

Numeric AnalyticsMarch 16, 2015

Analytics Big Data Data Mining Digital Marketing

Tableau vs. Excel – How Do You Know If You Need to Make the Switch?

At Numeric our goal for 2015 is to work with all of our clients to find the pivot opportunity in their business. To us, pivot means finding greater value from…

Numeric AnalyticsJanuary 27, 2015

Adobe Analytics Analytics Data Mining Digital Marketing Google AdWords Search

Simplifying Your Reporting Life

Basic Tips for Using Adobe Analytics Campaign Tracking Codes By Rob Saunders, Practice Lead Solution Architecture and Todd Deno, Principal Consultant Analytics One of the fundamental reasons that digital marketers…

Numeric AnalyticsJanuary 27, 2015

Analytics Big Data Optimization

Three Key Analytics Questions for 2015: Governance, Big Data, and Customer Journeys

As we visit with customers to prepare their analytics and marketing optimization strategies for 2015, we’re seeing a few key questions emerge for next year. These are all related to…

Numeric AnalyticsDecember 23, 2014

Analytics Privacy

Privacy in Web Analytics: The Need For Precedence

Web analytics regulation has been commonplace in Europe for years, giving customers an option to opt-in or opt-out of having their visitor behavior tracked on any website they visit. Since…

Numeric AnalyticsNovember 20, 2014

Analytics Big Data Data Mining

What does “Predictive Analytics” mean?

By Greg Laugero, Vice President Strategy Last week, I attended Innovation Enterprise’s Predictive Analytics Innovation Summit in Chicago. Sitting through the sessions gave me a pretty good idea of what…

Numeric AnalyticsNovember 20, 2014

Analytics Mobile

Mobile App Measurement – Which metrics matter most?

By Brooke Larson, Manager of Account Enablement The unpleasant truth is that 22% of apps downloaded are never used more than once. This means that even after you successfully attract…

Numeric AnalyticsNovember 20, 2014

Analytics Optimization Testing

Advanced Analytics and Marketing Optimization – Two Sides of the Same Coin

By Greg Laugero, Vice President Strategy One thing that stood out for me at the recent Predictive Analytics Innovation Summit in Chicago is this: Companies that are leading the…

Numeric AnalyticsNovember 20, 2014

Deconstructing Analytics:

The Numeric blog is where our experts discuss current analytics topics, brilliant solutions to problems, and sometimes just enjoy some necessary ranting.

The Agile + Analytics Project Manager

Optimization: The First Step

Adobe Marketing Cloud Visitor ID Implementation with DTM

Tableau vs. Excel – How Do You Know If You Need to Make the Switch?

Simplifying Your Reporting Life

Three Key Analytics Questions for 2015: Governance, Big Data, and Customer Journeys

Privacy in Web Analytics: The Need For Precedence

What does “Predictive Analytics” mean?

Mobile App Measurement – Which metrics matter most?

Advanced Analytics and Marketing Optimization – Two Sides of the Same Coin

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Deconstructing Analytics:

The Numeric blog is where our experts discuss current analytics topics, brilliant solutions to problems, and sometimes just enjoy some necessary ranting.

Recent Posts

Categories

Get in Touch

Numeric Twitter

Twitter