By Brooke Larson, Strategic Account Manager I came to Numeric from a $100M online software company where we changed marketing leadership frequently and with each changing of the guard came…
Numeric AnalyticsJune 16, 2014
By Reed Meyer, VP Professional Services Ever wonder who reads the reports that you generate every week? Ever wonder what would happen if you didn’t send them? Sometimes you are…
Numeric AnalyticsJune 16, 2014
By Brooke Larson, Account Manager On average, businesses spend $92 to acquire a customer, but they spend only $1 optimizing that visitor’s experience and driving more sales.+ Seems like a…
Numeric AnalyticsMay 15, 2014
At Numeric, we field a lot of questions about Tag Management. It’s a relatively new technology with many different players. In future posts, we’ll look at the different offerings, but…
Numeric AnalyticsMay 15, 2014
By Reed Meyer, VP Professional Services It’s become fashionable for marketing leaders to say that their organizations are “data driven.” However, I’ve found that this description isn’t very helpful. It…
Numeric AnalyticsMay 13, 2014
By Julie Zander, Marketing Operations at Numeric Analytics “The IDC predicts that by 2020, marketing organizations will be radically reshaped. The core fabric of marketing execution will be ripped up…
Numeric AnalyticsMay 13, 2014
It’s April and time to get ready for the holidays. On Cyber Monday last year, mobile traffic accounted for 31.7% of all online traffic, which was a 45% increase over…
Numeric AnalyticsApril 14, 2014
By Brooke Larson, Account Manager As an Account Manager at a web analytics consulting firm, I am often tasked with bridging the data insights and technical work of our consultants…
Numeric AnalyticsApril 7, 2014
By 2020, Gartner expects big data features and functionality (such as data mining) will be routinely expected from traditional enterprise vendors. That means that as marketing professionals, you will be…
Numeric AnalyticsNovember 7, 2013
