By Julie Zander, Numeric Analytics Marketing Manager If you aren’t familiar with the “Internet of Things” (IoT) yet, you will be very soon. The IoT is the latest buzzword that…
By Joseph Prunty, Director of Strategic Alliances If there is any single major change that has occurred in the Marketing profession in the last decade it’s the availability of data…
By Greg Laugero, Vice President Product Strategy I recently asked two of Numeric’s most seasoned business intelligence consultants – Rob Saunders and Angela Tang -- to tell me the most…
By Greg Laugero, VP Strategy & Services, Matt Coers, Senior Consultant, Digital Architect, Rob Saunders, Sr. Analytics and Optimization Consultant, and Angela Tang, Business Analyst For some reason, we’ve been…
By Brooke Larson, Strategic Account Manager Numeric Analytics Our hope is that this will inspire you to prepare for the 2014 holiday season – since all indicators are that it…
By Brooke Larson, Strategic Account Manager at Numeric Analytics At Numeric we love SDRs. We can quickly assess the state of your business by the state of this simple piece…
While marketing has always had its ups and downs when it comes to justifying its efforts, this latest cycle seems different. Recent research emphasizes this point. 40% of marketers know…
By Matthew Coers, Senior Architect, Josh Murano, Senior Consultant, and Greg Laugero, VP Services and Strategy of Numeric Analytics In part one of this topic, we looked at Tag Management…
By Greg Laugero, VP Services and Strategy It’s become very clear within the last year that Tag Management Systems are becoming an important part of the digital marketing landscape. However,…
By Brooke Larson, Strategic Account Manager We all know that we should be constantly testing on our website. This is important not only to keep up with the competition, but…