Did you know 82% of consumers feel more positive about a company after reading custom content? It’s true! Personalization is one of the strongest, most effective tools in the modern marketing arsenal—and harnessing it is key to increasing engagement and conversions.

Dive deep into personalization, and learn how to deliver the right content to the right customers at the right time. Join us for our live webinar on Tues., Dec. 8, 2015 (1-2 p.m. EST) to discover how personalization can transform your business.

Featured speakers Todd Deno, Practice Lead for Testing and Optimization at Numeric Analytics, and Tim Burge, Head of Solution Consulting at Oracle’s Maxymiser, will give clear, concrete advice on how to build and implement a successful personalization strategy.

In this webinar, you’ll learn how to:

• Assess your position on the Personalization Spectrum (and advance it!)
• Identify the best opportunities for personalization, no matter your sector or business size
• Use personalization within optimization testing to improve customer experiences

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